The pitch deck, also called a pitch slide deck or slide deck, is often the first thing you’ll use when interacting with an investor. It is one of your most important tools in many ways. Your pitch deck presentation, along with the content, can help the investor decide whether or not to evaluate your business opportunity.
The following example summarizes the main information that should be understood in the original pitch deck. Don’t forget the “10/20/30 rule of PowerPoint” which is 10 slides, 20 minutes, and no smaller than 30 point font.
Qualification – Include the name of your organization, your name as well, and information for
contact you. The audience can read the slide. Then they can summarize what you do. For example, you can sell software that might say something like protecting the environment. You can open with what your company does. Basically, you want investors to think about the possibility of your company and also the size of the market.
Problem – Describe the pain you are relieving. The goal is to get everyone involved. Evades looking for a resolution looking for a problem. Reduce or eliminate quotes from advisory studies on the future size of the market.
Solution – When you are creating a pitch deck, it is important that you clarify how you relieve this pain and the meaning you give it. Make sure the audience clearly understands the value of your proposition and what you’re selling. Do not go into an in-depth technical explanation. Please provide only the core of how it relieves pain.
business model – Discuss how you make money and who pays you. Also, explain your gross margins and your distribution channel. A single, untested business model is a scary proposition. If you have a revolutionary business model, discuss it in terms of well-known models. This is your opportunity to name organizations that are already using your service or product.
underlying magic – This is the part of your presentation deck design where you have the opportunity to represent the secret ingredient, magic or technology behind your service or product. Aim for more outlines, diagrams, flowcharts, and less text on the slide. Objective tests and concept white papers are very helpful here.
Marketing and sales – Explain how you will reach your marketing leverage points and how you will reach your consumer. Try to convince the audience that you have an efficient marketing strategy. Convince them you won’t break the bank.
Competence – Provide a comprehensive view of the realistic competitive landscape. It is better to have too much than too little.
Management team – Represent the main players in your management team, such as the advisory board and the board of directors. Also include your main investors.
Financial projections and key metrics – Provide a forecast of three to five years. This contains dollars as well as key metrics like conversion rate and number of customers.
Current status, timeline, achievements to date, and use of funds – Explain the current situation of your service or product, what the future looks like and the money you are trying to raise and how you will use it.
