Every businessman who wants to be successful in his chosen sphere must be prepared to abide by the rules that govern his domain, otherwise success would be impossible. Therefore, to do so, he must follow the principles that lead him by the hand to the desired destination.
1. Don’t part with your income when you’re not sure of success: Income is very hard to earn and easy to lose. You should never invest your money in any business where you are not sure of success. Even if the business is big, you need to be sure that the managers are professionals who will manage your money well and never lose it.
2. Provide what people want: There are certain items that people are willing to spend their money to get, regardless of the economic downturn. Find those things and offer them to people who are willing to pay for them. For example, people need expensive phones, information, health care, decent food, expensive jewelry, etc. It is the need of the people that really keeps you in business; therefore, providing what people don’t need would quickly put you out of business or frustrate you.
3. Let your money work for you: You may not have everything it takes to be a business guru, but you can make your money work for you while having all the time in the world to take care of other business essentials. life. If you invest your money in stocks, bonds and real estate, you make other people (professionals) work with the money and get dividends at the end of each year without having to struggle.
4. Build a good business relationship: You have established a business; you need to build a very good relationship with your customers that will ensure that they keep coming back to you. Give them that extra care: make phone calls to ask about their health, family, business, etc. Try to know their names and address them by name whenever you call or email them. Customers feel very important when you know them and address them by name.
5. Apply the platinum rule: The platinum rule of business simply says that you should treat customers the way they want to be treated. Everyone wants to be important and valued. There are clients who would like you to treat them like very important personalities. Know how to make your customers feel good and relaxed every time they come to you. Give them chairs to sit on, newspaper to relax in, or a bottle of soda to cool off while you continue to attend to others.
6. Build and maintain your integrity: The best thing in life is the ability of others to trust you. Your clients must see you as an honest person; not someone who wants to trick you into getting rich quick. They too should be able to trust your products.
